Our Story

What is hygge?

There are many facets of hygge that we all experience in our own way. It is more of a mental state than physical, which can be achieved through various activities. It could be sitting safe on the couch with a cozy blanket and cup of tea while candles flicker or a moment by the campfire with the family toasting marshmallows and drinking hot chocolate in a giant mug. Whatever it is, at that particular moment when it feels right, you are hygge. It is celebrating the simple and focusing on the moment.

Many Americans have been in search of happiness and a more fulfilling life, and have been unknowingly seeking hygge. But now, with the knowledge of this beautiful concept, we can all embrace the benefits of hygge and prioritize self-care.

Hygge is like a hug for the soul. It allows you to indulge in life's simple pleasures without feeling guilty. Want to treat yourself to a slice of decadent chocolate cake? Go ahead and savor every bite. Feel like spending an entire evening wrapped up in a cozy blanket with your favorite book and a cup of hot tea? Hygge encourages it.

At its core, hygge is about finding joy and contentment in the present moment. By incorporating hygge into your life, you can create a sense of calm and connectedness that will benefit your mental and physical health. So why not join us in embracing the hygge lifestyle? Let's slow down, celebrate the simple things, and find happiness in the moment.

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Bringing Cozy Comfort to Every Moment

Welcome to Hygge Box® – your ultimate destination for all things warm, comforting, and joy-filled. Our journey began with a simple discovery during a trip to Sweden: true happiness isn’t in material things, but in life’s simplest pleasures—a steaming cup of tea, the flicker of a candle, the warmth of a soft blanket, and the quiet joy of being present in the moment.

In today’s hyper-connected, fast-paced world, the need to slow down and embrace self-care has never been greater. Finding moments of peace, warmth, and mindfulness can transform daily life, bringing balance and joy through life’s simplest pleasures. That’s where Hygge Box® comes in. What began as a subscription box has grown into the go-to online shop for all things hygge, offering build-your-own boxes, custom hygge gifts, and corporate gifting solutions—perfect for new hires, employee appreciation, and holidays.

Every Hygge Box is a handpicked collection of thoughtfully curated items designed to calm the body, soothe the mind, and bring warmth to the soul. Whether it’s a comforting ritual for yourself or a hug in a box for someone special, our products help create the cozy, peaceful atmosphere that life so often rushes past.

We’re also deeply grateful for the incredible community that has embraced this journey with us—our customers, our gift recipients, and the businesses we proudly support. As a 100% female-founded company, we are endlessly inspired by the heartfelt stories of how our boxes bring joy, comfort, and connection in meaningful moments.

In a world that moves faster every day, Hygge Box is your reminder to slow down, breathe, and find happiness in life’s little pleasures.

Ready to embrace the cozy lifestyle? Start your hygge journey today.

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WE LOVE TREES

Trees are hygge - they help reduce stress, anxiety, and allow us to reconnect with nature. Trees help clean the air we breathe, filter the water we drink, and provide habitat to over 80% of the world's terrestrial biodiversity. They also provide jobs to over 1.6 billion people, absorb harmful carbon from the atmosphere, and are key ingredients in 25% of all medicines. For every box sold, we help plant trees in areas of need. We don't actually plant the trees, we leave that to the experts. “One Tree Planted” works with awesome reforestations partners in North America, South America, Asia, and Africa who help us get trees in the ground to restore forests after fires and floods, create jobs, build communities, and protect habitat for biodiversity.